{"id":177173,"date":"2025-09-19T15:15:32","date_gmt":"2025-09-19T15:15:32","guid":{"rendered":"https:\/\/dailytalks.org\/?p=177173"},"modified":"2025-09-19T15:15:32","modified_gmt":"2025-09-19T15:15:32","slug":"sponsor-spotlight-brands-go-beyond-the-badge-this-summer","status":"publish","type":"post","link":"https:\/\/dailytalks.org\/?p=177173","title":{"rendered":"Sponsor Spotlight: Brands go beyond the badge this summer"},"content":{"rendered":"<p>As summer heats up, so does sponsorship activity across the global sports and entertainment space \u2013 with betting operators continuing to build deeper, more dynamic relationships with fans.\u00a0 From primetime TV to continental club football, brands are now moving beyond simple exposure to deliver new activations&#8230;<br \/><a href=\"https:\/\/sbcnews.co.uk\/featurednews\/2025\/08\/01\/ss-beyond-the-badge\/\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As summer heats up, so does sponsorship activity across the global sports and entertainment space<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[],"class_list":["post-177173","post","type-post","status-publish","format-standard","hentry","category-entertainment"],"featured_image_urls":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","chromenews-featured":"","chromenews-large":"","chromenews-medium":""},"author_info":{"display_name":"Jonathan Jeriah","author_link":"https:\/\/dailytalks.org\/?author=1"},"category_info":"<a href=\"https:\/\/dailytalks.org\/?cat=42\" rel=\"category\">Entertainment<\/a>","tag_info":"Entertainment","comment_count":"0","_links":{"self":[{"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/posts\/177173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=177173"}],"version-history":[{"count":0,"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/posts\/177173\/revisions"}],"wp:attachment":[{"href":"https:\/\/dailytalks.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=177173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=177173"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=177173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}