{"id":191259,"date":"2025-11-18T17:31:04","date_gmt":"2025-11-18T17:31:04","guid":{"rendered":"https:\/\/dailytalks.org\/?p=191259"},"modified":"2025-11-18T17:31:04","modified_gmt":"2025-11-18T17:31:04","slug":"ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen","status":"publish","type":"post","link":"https:\/\/dailytalks.org\/?p=191259","title":{"rendered":"CTV beyond the living room: The marketer\u2019s guide to expanding CTV to every screen"},"content":{"rendered":"<p>TV is one of the fastest-changing ad channels \u2014 which says a lot in the context of today\u2019s ad landscape. The way viewers access content and entertainment through TV is shifting at a breakneck speed. And so, too, must the way advertisers reach those viewers. Earlier this year&#8230;<br \/><a href=\"https:\/\/digiday.com\/sponsored\/ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen\/?utm_campaign=digidaydis&#038;utm_medium=rss&#038;utm_source=general-rss\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TV is one of the fastest-changing ad channels \u2014 which says a lot in the<\/p>\n","protected":false},"author":1,"featured_media":191260,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[],"class_list":["post-191259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"featured_image_urls":{"full":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen.jpg",1030,600,false],"thumbnail":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen-150x150.jpg",150,150,true],"medium":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen-300x175.jpg",300,175,true],"medium_large":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen-768x447.jpg",640,373,true],"large":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen-1024x597.jpg",640,373,true],"1536x1536":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen.jpg",1030,600,false],"2048x2048":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen.jpg",1030,600,false],"chromenews-featured":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen-1024x597.jpg",1024,597,true],"chromenews-large":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen-825x575.jpg",825,575,true],"chromenews-medium":["https:\/\/dailytalks.org\/wp-content\/uploads\/2025\/11\/191259-ctv-beyond-the-living-room-the-marketers-guide-to-expanding-ctv-to-every-screen-590x410.jpg",590,410,true]},"author_info":{"display_name":"Jonathan Jeriah","author_link":"https:\/\/dailytalks.org\/?author=1"},"category_info":"<a href=\"https:\/\/dailytalks.org\/?cat=42\" rel=\"category\">Entertainment<\/a>","tag_info":"Entertainment","comment_count":"0","_links":{"self":[{"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/posts\/191259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=191259"}],"version-history":[{"count":0,"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/posts\/191259\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=\/wp\/v2\/media\/191260"}],"wp:attachment":[{"href":"https:\/\/dailytalks.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=191259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=191259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dailytalks.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=191259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}