February 21, 2025
How SaaS companies are using case studies to drive results [benchmarks]

SaaS companies have an average of 38 active cases studies that are between 500-1,000 words in both HTML and PDF format; here’s how they incentives customers, sales and customer success to solicit new case studies   Case studies are a pillar of B2B marketing, particularly in technology circles like software-as-a-service (SaaS…
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