April 22, 2025
Riyadh Fashion Week merges AR tech and design with TASAWAR exhibition

DUBAI: Saudi Arabia’s Ministry of Culture and the Saudi Fashion Commission, in collaboration with Snapchat, recently launched TASAWAR, an augmented reality exhibition that merges design and technology.

The exhibition featured collections from five Saudi designers — Hekayat, Hindamme, ArAm, Abadia, and KAF by KAF — and was held from Oct…
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