February 6, 2025
Booming local beauty industry highlights Saudi Arabia’s new face

RIYADH: Beauty has always been big in Saudi Arabia, but over the last few years the cosmetics market has grown exponentially.

According to a recent report titled “Decoding the Beauty Consumer in the GCC (Gulf Cooperation Council)” — released in July 2023 by the Dubai headquartered luxury goods retailer and distributor Chalhoub Group — Saudis are the highest spenders on such products in the Middle East…
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