Sports and entertainment consultancy Strive Sponsorship has announced a new multi-year partnership between SBK, the challenger sportsbook app, and Huddersfield Town FC, for the 2025/26 season onwards. The multi-faceted partnership, brokered by Strive, sees SBK become Huddersfield Town’s Official UK Betting Partner, combining traditional sponsorship inventory with a strong content and fan-engagement strategy…
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