November 23, 2025
Arsenal and Rwanda End £80m Partnership After 8 Years — Why the Deal Is Ending

Arsenal’s long-running sleeve partnership with Rwanda will officially come to an end after the 2025/2026 football season, bringing to a close one of the Premier League’s most recognisable sponsorships and one of Africa’s boldest tourism marketing campaigns. Since 2018, the Visit Rwanda logo has appeared on Arsenal’s matchday sleeves…
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