April 6, 2026
One in Five Renters ‘Ghosted’ After Viewing, as Build-to-Rent Pipeline Hits 300,000 Homes

Thursday 5 February, 2026
UK-wide mystery shopping study exposes gap between ‘hotel-style’ marketing and reality in rental operations
London, UK – February 2026
Nearly one in five prospective residents (18%) who view UK rental properties are never contacted again – a conversion leak worth many millions of pounds in lost revenue for a sector whose total pipeline has just surpassed 300,000 homes…
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