May 23, 2026
Jemma McColgan: The Rise of Prediction Markets and What It Means for the Industry

Not so long ago, the industry buzz was all about the Metaverse; then it was sweepstakes casinos; and more recently, how artificial intelligence (AI) would influence the industry. There is always a hot topic that platforms, reviewers, and pundits coalesce around. The irony is that no one really saw the arrival and significance of prediction [……
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