April 22, 2025
Ikea bets on remote interior design as AI changes sales strategy, World News

LONDON – Ikea is training call centre workers to become interior design advisers as the Swedish furniture giant aims to offer more home improvement services and hand run-of-the-mill customer queries to an artificial intelligence bot called Billie. In April, Ikea expanded its interior design services to the UK and United States, after previous launches in
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